Happy new year, friends! I hope your holidays were filled with joy, laughter, and delicious food. I’m coming out of hibernation for a quick update on the Apothecary. You know how I said I’ve been secretly working on rebranding? I’m so excited to share it with you! Say hello to florapothecarie!
florapothecarie is handcrafted plant-based beauty, inspired by natural healers and faerie legends of yesteryear. It’s stepping away from technology and into the outdoors, embracing the natural beauty surrounding us. It’s stopping and smelling the roses, and running in an open field. It’s picking daisies from the side of the road, and soaking in a tub sprinkled with petals.
The new product line will feature a few favorites from Poor & Pretty Apothecary, along with some new ones. I’ve still got quite a bit of work to do — new website, product photography, new business cards, and all that fun stuff that goes a long with rebranding! But, I plan to launch on February 1st! Yay!